The story behind Proven Skin Care
Proven Skin Care was launched in November 2018 by founder and CEO Ming Zhao, along with data scientist and computational physicist co-founder Amy Yuan. Both women struggled for years to find skin care products to treat their own skin conditions and restore a youthful complexion. In order to solve their own skin concerns, they created an artificial intelligence (AI) platform that is now known as The Skin Genome Project. .
The Skin Genome Project is the most comprehensive analytical database of clinically effective ingredients for skin care ever created. It uses computational science to analyze the effectiveness of over 20,238 skincare ingredients. Plus, it analyzes more than 100,000 products, 8 million testimonials, and reviews from over 4,000 scientific journal articles. The Skin Genome Project was the winner of MIT’s 2018 Artificial Intelligence Award. AI beauty is completely revolutionizing the beauty industry and the world of skin care. Instead of using a “one-size-fits-all” approach and formulating products for the masses, AI beauty technology has the ability to develop custom cosmetics and skin care products to address each individual’s unique needs. Ultimately, this delivers better results in a shorter period of time.
What are the best selling Proven Skin Care products?
The Proven Skin Care system consists of three products: a personalized cleanser, a personalized SPF day cream, and a personalized night cream. The ingredients in these products are based on your answers to Proven’s skin assessment. However, there are select ingredients that have proven benefits for every type of skin and are used in every formula. For instance, since every skin type needs hydration, all products that are formulated to be hydration givers have a high level of ceramides, squalenes, marula oil, and other skin barrier protection ingredients.
Each product in the Proven Skin Care system is meant to last for two months. After two months, Proven takes into account any new lifestyle factors (i.e. change of season, location changes, pregnancy, etc.). It also considers new ingredients that the skin is ready for, such as a higher dosage of retinol. The Proven Skin Care system is simple, yet accounts for an individual’s unique skin characteristics and goals.
What are the key Proven Skin Care ingredients?
There really are no “key ingredients” with Proven Skin Care. Rather, personalized formulations are created for you based on your answers to Proven’s skin assessment. The skin assessment takes about 10 minutes to complete and consists of a series of in-depth questions that get to the root of your skin concerns. The assessment matches your genetics, ethnicity, climate, lifestyle, and skin goals to the ingredients and formulations that would work at any given time.
After your answers to the skin assessment are analyzed by The Skin Genome Project database, you’ll receive Proven’s personalized skin regimen. Proven products are formulated in collaboration with Dr. Hollmig, Head of Aesthetic Dermatology at Stanford University, using active ingredients that are custom-tuned for your skin. The ingredients in Proven products address a variety of factors, such as environmental pollution (i.e. smog and industrial output), water hardness levels, high-altitude cabin atmosphere from airplanes travel, and “digital pollution” that comes from blue light emitted from devices such as your smartphone and computer.
All Proven Skin Care formulations are 100% clean and non-toxic, made in an FDA-accredited US laboratory. The products do not contain phthalates, parabens, SLS, formaldehyde or palm oil.
How to use the Proven Skin Care routine
The Proven Skin Care routine is very simple: cleanse and moisturize. If you have acne prone and oily skin, the brand recommends that you cleanse twice a day (once in the morning and once in the evening). However, for those who have normal, combination, or dry skin, they recommend cleansing only once in the evening to rid your skin of the day’s makeup, dirt, and impurities. This is because facial cleansers tend to strip your face of its natural oils and over-cleansing can actually lead to irritation and/or dryness.
Using your Proven cleanser, massage 1 to 2 pumps on damp skin and let the product sit for 60 to 90 seconds before rinsing (for those who wear makeup, the brand encourages using a dedicated makeup remover for best results). After cleansing, follow with your Proven day moisturizer or your Proven night moisturizer, depending on what time of day it is.
Where is Proven Skin Care sold?
Proven Skin Care is only sold on the brand’s website since you must take Proven’s skin quiz in order to receive your personalized formulation recommendations.
What is the Proven Skin Care return policy?
The Proven Skin Care return policy states, “We want you to love your PROVEN Skincare system and the results you see in your skin. Your Night Cream and SPF Day Cream are eligible for re-formulation within 28 days of purchase. Because our products are personalized for your skin, returns are not possible at this time.”
Is Proven Skin Care cruelty free?
All Proven Skin Care products are 100% cruelty free. The brand does not test finished products or ingredients on animals, and neither do their suppliers or any third-parties. They also don’t sell their products where animal testing is required by law.
Proven Skin Care reviews
All of the Proven Skin Care reviews on the brand’s website are 5-star reviews. Many of the Proven Skin Care reviews include positive comments on the cleanser, saying that it is gentle, soft, effectively removes makeup, and improves the skin’s texture. Several reviews also mention that the Proven Skin Care system provides better results than any other skin care product. Users also appreciate that the product formulations can change to meet their skin’s evolving needs.
There are no negative Proven Skin Care reviews (which makes us wonder if the brand only displays positive reviews on their website). However, some reviews do mention that they still need to use other skin care products (i.e. toners, essences, serums, spot treatments) in addition to the Proven products. Overall, the feedback for Proven Skin Care is very positive and it appears that consumers can see the benefits provided by personalized skin care rather than the one-size-fits-all approach that has been standard in the beauty industry.
What are some alternatives to Proven Skin Care?
It’s pretty amazing how Proven Skin Care has used artificial intelligence to create such a comprehensive database of clinically effective ingredients for skin care. But perhaps you’re a savvy consumer and you know exactly what ingredients you want to use on your skin, such as retinol or peptides. If you take the Proven Skin Care quiz and your product formulations do not contain retinol or peptides, you may be frustrated. Or maybe you really enjoy using serums and facial oils, which are not currently offered in the Proven Skin Care system. That’s why we’d like to recommend an alternative for you to consider: Formulyst.
Formulyst believes age is just a number. And that number makes your skin and your skin care needs unique, especially as you get older. By assigning a number to each of your most pressing skin concerns, Formulyst creates a targeted skin profile and treatment regimen. When used as directed, the recommended products – your formula – go to work to prevent and treat the signs of aging on your skin for beautiful, visible results.
One Formulyst product that tackles multiple signs of aging is the Anti-Aging Night Cream with Retinol. Rather than using standard retinol, the formula contains innovative Encapsulated Retinol Technology in order to deliver a higher concentration of retinol to your skin for intense rejuvenation. Retinol can provide numerous benefits to the skin, such as helping to minimize the appearance of fine lines and wrinkles, fade dark spots, improve uneven skin tone, restore skin firmness, and shrink the appearance of enlarged pores. The Anti-Aging Night Cream with Retinol also helps to lock in moisture and restore the skin’s barrier function with emollients such as safflower oil, squalane, and jojoba oil. Overall, this Formulyst night cream can help hydrate, soothe, and transform your skin while you sleep.