There are plenty of ways to buy your skincare and makeup products these days. Some of us still prefer to test products and browse at brick and mortar stores, while others prefer word of mouth tips from friends who also moonlight as brand “ambassadors.” Brands such as BeautyCounter, Mary Kay, Rodan + Fields and Nerium relies on their armies of consultants to spread the brand’s gospel and use social media to entice their friends to buy their products. Another major player in this field is Nu Skin, which sells a wide variety of skincare products and supplements but also says it has a higher mission. Here’s a closer look at Nu Skin, what it sells and is it right for you?
What Is Nu Skin?
Nu Skin debuted in 1984 and is a multilevel-marketing company selling skincare and nutritional products under two umbrella brands: Nu Skin and Pharmanex. Within these brands are products from AP24, AgeLOC, Epoch Essential Oils, Powerlips Fluid and nutritional supplements from LifePak and G3. Nu Skin also actively promotes its social responsibility side. The company says “Nu Skin Enterprises’ mission has been to improve people’s lives—through quality products, rewarding business opportunities and an uplifting and enriching culture.” It does this through Nourish the Children, which gives VitaMeal nutritional packs to children in need and its Force for Good program which supports humanitarian projects in 50 countries. The company states its goal is to become the world’s leading direct selling company.
What Does Nu Skin Sell?
Today Nu Skin sells more than 200 skincare products through its network of 1.2 million independent distributors, and has around 10 brands in its portfolio.
PowerLips Fluid – PowerLips is a lipstick collection formulated to help soothe and smooth lips while delivering color without drying out.
AgeLOC – This brand sells facial cleansing devices just as the new ageLOC LumiSpa, a dual-action skin care device that treats and cleanses the skin, along with anti-aging creams.TriPhasic White- Brighter looking skin is the goal of the TriPhasic White line, which includes a mask, day lotion and essence.
TruFace Targeted Treatments – TruFace is a collection of anti-aging products including TruFace Instant Line Corrector and ageLOC TruFace Essence Ultra capsules which claim to help firm skin. TruFace Ideal Eyes is meant to help reduce under eye puffiness.
Epoch Essential Oils – Two types of essential oils are offered- tea tree, and a cinnamon clove blend- along with diffusers.
Nu Skin 180 – Another anti-aging line, this collection includes a face wash, serum, mist and night cream.
Ap24 – AP24 is an oral care line that includes a whitening toothpaste, fluoride mouthwash, breath spray and toothbrushes. It also includes Smile Pop, a lip gloss infused with micropearls that bounce light to help make teeth look whiter.
LifePak – This line includes supplements for teens, women, anti-aging and children.
What Ingredients are in Nu Skin Products?
Nu Skin products are formulated with a mix of commonly used skincare products along with some proprietary items. The Tru Face Instant Line Corrector contains GABA, which Nu Skin says is a natural amino acid that fills and relaxes facial lines, while Nu Skin 180° Night Complex’s ingredient list includes macadamia ternifolia seed oil, meadowfoam seed oil, ginkgo biloba leaf extract, and grape seed extract. ageLOC Tru Face Essence Ultra Uplifting Cream is formulated with ageLOC Proprietary Blend which the company says “targets the sources of aging to preserve the look of youth and reduce the appearance of aging” along with ethocyn, which is meant to help restore skin firmness, edelweiss extract and “a natural active biomimetic polymer” which the company says “mimics the properties of real skin by creating a flexible, breathable film in seconds.” TruFace Priming Solution contains premocin, a proprietary ingredient blend “that puts Tru Face ingredients where they can do the most good,” as well as an amino acid and the proprietary Tēagreen 97, an antioxidant. The Herbal Mineral Bath contains 21 herbal extracts including sage, ivy, black walnut and rosemary.
How Much Do Nu Skin Products Cost?
With such a wide range of products and brands, prices vary widely. The TriPhasic White system, which includes five products, sells for $192 and the ageLOC Tru Face Essence Ultra Uplifting Cream is $118. The Herbal Mineral Bath is $20.50, and a liter of Balancing Shampoo is $45. LifePak Nano, a supplement to help with anti-aging concerns, is $179 for 60 packets. The PowerLips Fluid sells for $25 while the ageLOC kit for acne prone skin is $348.
Is Nu Skin Cruelty Free?
According to the company, “Nu Skin advocates and subscribes to both the ethical and humane treatment of animals and the protection of human health and safety. Nu Skin does not test its cosmetic products on animals, nor do we request others to test on our behalf, except when mandated by law and regulatory agencies. We evaluate our products in clinical tests on human volunteer panels to ensure the efficacy and safety of our products.”
Where Can I Buy Nu Skin Products?
Nu Skin products are available on the company’s website as well as through its network of sales consultants. A handful of Nu Skin products are sold on Amazon.
Do Nu Skin Products Work?
When deciding if a brand is right for you, keep in mind that one person’s miracle product may do nothing for you, or may cause a breakout. Everyone’s skin is different, so a little trial and error along the way along with research is always a good idea.
Nu Skin products have received write ups in Glamour Hungary, Cosmopolitan UK, French Vogue and Stylecaster, but very few customer reviews of Nu Skin products are available online which makes it difficult to evaluate how well they work. Some products are sold on Amazon including Nu Skin’s AP24 Flouride Toothpaste which gets four stars from about 170 reviews. Positive reviews include “…It’s still rather steep for toothpaste but it DOES actually whiten” and “To be honest, I was really hesitant to buy this toothpaste because it was expensive, or more expensive than I would like to spend on tooth paste. However, the results from using it for a day, week, & month were amazing. I couldn’t believe how much it really did work and whitened my teeth.” Those who were not enamored with the product said that it didn’t do anything for them: “I really wanted it to work! After almost 2 months of brushing twice a day, I see no improvement. Teeth are no whiter or brighter.”
Amazon also sells the Nu Skin ageLOC LumiSpa Debut Kit which includes the face washing device, heads and a cleanser. It gets 3.7 stars out of five from 20 customer reviews. Reviews are mixed, ranging from “I was super excited to finally get this, NU SKIN has been pumping this up on Facebook so I was really interested in trying it. I’ve been using it nightly and honestly I’m not seeing any real difference in my skin” and “I was not sure whether to invest on a machine to clean my face. I’m so glad I did. Even though my oils work great for cleansing, this machine is a deep cleanser. I have dry and sensitive skin and this machine is very gentle but deep cleanses the areas where my oils don’t work as well.” A few people complained that their product is defective.
Reviewers on Consumer Affairs give Nu Skin a 3.5 star rating based on 58 reviews. Nu Skin fans wrote “I LOVE these products (Skin facial scrub and 2 step peel pads). I saw results from the very first use. After 3 days people at work were noticing that my face/skin looked younger and brighter without my telling them I was doing something new.” The most common complaints were about customer service issues and facial devices that stopped working.
What Are Some Alternatives to Nu Skin?
Nu Skin may not be the right choice for everyone, because it may not react well with your skin or the price tag isn’t right. You may find the huge selection of products overwhelming and confusing. If that’s the case, consider Formulyst and Advanced Dermatology.
Formulyst’s philosophy is long-term and effective skincare. The brand wants to help its customers achieve their best looking skin, rather than covering it up with makeup. The comprehensive line of products targets everything from wrinkles to dark spots and dry skin.
For any eye concerns, consider Formulyst’s Complete Anti-Aging Eye Cream. The multi-tasking formula contains retinyl complex and peptide technology to help reduce the appearance of fine lines and wrinkles, while hyaluronic acid and cucumber extract soothe and hydrate the delicate eye area.
If you like the feel of a lightweight moisturizer, try Formulyst Super Hyaluronic Water Moisturizer. Hyaluronic acid helps keep skin plumped, hydrated and dewy looking. This oil free formula is packed with multiple types of hyaluronic acid and it works as a moisture magnet by drawing water to the skin.
If you would rather not build your own skincare regimen, go for the simplicity of a skincare kit with Advanced Dermatology. This no nonsense brand offers a pared down approach to skincare. The packaging is simple and streamlined, and the products bring skincare back to the basics. The kit contains just six essential items including a daily cleanser; serum; anti-wrinkle firming treatment; night cream; day cream and an eye cream. In other words, everything you need to achieve your best possible looking skin.