Shiseido Reviews - The Dermatology Review

Shiseido Reviews



Shiseido is one of the best known Japanese skincare companies in the world. It also happens to be one of the oldest. Shiseido dates back to 1872 when Arinobu Fukuhara opened Japan’s first Western-style pharmacy called “Shiseido” in Tokyo. Fukuhara had studied Western pharmacology and was previously the chief pharmacist to the Japanese navy, and he used this knowledge to create a new type of business where his store had a separate clinic and pharmacy – and inspired by what he saw in America, he also added a classic soda fountain. Fukuhara is credited with creating Japan’s first toothpaste, Fukuhara Sanitary Toothpaste, as an alternative to abrasive tooth powders. In 1917 Fukuhara debuted a cosmetics shop and launched products such as Seven Colors Face Powders and Cold Cream. Eudermine, a skin softening moisturizer, launched in 1897 and is still sold today. Shiseido went global in 1957 and today ts ranked as the fourth biggest cosmetics company in the world. Here’s a look at the company, a review of Shiseido products, and is it right for you?

What are the Best Skin Care Products of 2021?

What Is Shiseido?

Shiseido is a huge Japanese personal care company that sells skincare, makeup, fragrance and sunscreen under the Shiseido brand. The company also owns BareMinerals, Clé de Peau, Laura Mercier and NARS. To get a sense of how big the company is and entwined into Japanese culture, it’s worth noting that there’s also a Shiseido Corporate Museum, located outside of Tokyo, which charts the company’s history and contains more than 20,000 items, including products and promotional marketing materials. The nearby Shiseido Art House, a striking modern building, is home to a permanent collection and also has rotating exhibits.

Shiseido Reviews

What Does Shiseido Mean?

According to the company, “Shiseido” comes from a passage in the Chinese Confucian classic Yi Jing (Book of Changes), the general meaning of which is: “How wonderful is the virtue of the earth, from which all things are born!”

What Does Shiseido Sell?

Shiseido sells a wide range products, including skincare, sunscreen, makeup and products for men. Some of its collections include Benefiance, White Lucent, Waso, Ultimune and Future Solutions. Fans may be disappointed to learn that its popular Ibuki skin blurring line has been discontinued but Shiseido offers other options.

Shiseido Makeup
VisionAry Gel Lipstick – Apply this gel lipstick for a dose of color along with hydration and a cooling effect thanks to an infusion of water.

Synchro Skin Glow Luminizing Fluid Foundation – Available in 13 shades, this foundation is designed to give coverage while hydrating skin with argan oil and yuzu seed extract.

Kajal InkArtist – Shadow, Liner, Brow – Streamline your makeup bag with the Kajal InkArtist, a combination liner, kajal, eyeshadow, and brow color in one.

Eyelash Curler – Shiseido’s eyelash curler is a bestseller, and its curved design helps prevent any pinching.

Shiseido Skincare
Ultimune Power Infusing Concentrate – This serum can be used twice a day and is designed to help reduce the signs of aging.

White Lucent Brightening Cleansing Foam – Packed with skin brightening ingredients, this cleanser helps whisk away dirt and makeup while also working to fade dark spots.

Benefiance WrinkleResist24 Pure Retinol Express Smoothing Eye Mask – Soaked with a retinol concentrate, these under-eye patches should be applied for 15 minutes to help give the eye area a boost.

Shiseido Sunscreen
Ultimate Sun Protection Cream WetForce SPF 50+ – Some people may only turn to Shiseido for its sunscreen including this cult favorite which becomes more effective when exposed to water.

Urban Environment Oil-Free UV Protector SPF 42 – Shiseido’s oil free formula is meant to be used as a daily sunscreen and contains the physical sun blocker zinc oxide.

Future Solution LX Universal Defense SPF 50+ This sunscreen can be applied first as a primer, or used as a last step in a skincare routine.

How Much Do Shiseido Products Cost?

Shiseido is a prestige brand that is sold in department stores and is priced accordingly. The Power Infusing Concentrate retails for $70 and the Ultimate Sun Protection Cream WetForce SPF 50+ is $36. The VisionAry Gel Lipstick sells for $26, and the Benefiance WrinkleResist24 Intensive Eye Contour Cream is $60. Shiseido Men Moisture Emulsion is $36 and the popular Facial Cotton pads are $12 for a pack of 165.

What Ingredients Are in Shiseido Products?

Many Shiseido products contain a blend of botanical based extracts as well as commonly used skincare ingredients such as hyaluronic acid and retinol. The Power Infusing Concentrate is formulated with extracts of antioxidant reishi mushroom and iris root, which is thought to help boost hydration. Argan oil, cranberry seed oil and yuzu seed extract in the Synchro Skin Glow Luminizing Fluid Foundation work together to boost moisture levels while Wild Thyme Extract helps provide antioxidant benefits. The Ultimune line is powered by the Ultimune Complex, a blend of Bulgarian rose water and yeast extract along with gingko biloba leaf extract, shiso, and thyme. Rose and lotus are found in ImuCalm Compound. Other ingredients found in Shiseido products include chomeiso, a member of the parsley family that may help with dark circles and UV protection; and Winged bean seed extract, which is thought to promote skin firmness.

Where Can I Buy Shiseido Products?

Shiseido products are available to purchase online from the company website, beauty boutiques including Ulta and Sephora, and department stores such as Macy’s Nordstrom, Bloomingdale’s and Bergdorf Goodman.

Do Shiseido Products Work?

Any company that has been around for more than 100 years is certainly doing something right, and Shiseido has its loyal customers. Many of its products have received beauty industry awards. The WrinkleResist24 Pure Retinol Express Smoothing Eye Mask won a 2017 Best of Beauty Award from Allure, along with the Benefiance WrinkleResist24 Night Cream and Shiseido Synchro Skin Glow Luminizing Fluid Foundation. Good Houskeeping awarded the Aura Dew Tint a Best of Beauty Award in 2019 for this product that can be used on eyes, lips and cheeks.

In 2018 the Good Housekeeping Lab reviewed the Shiseido Full Lash Multi Dimension Mascara Waterproof and their verdict? “Our testers loved the all-day wear of this mascara with over 90% agreeing that it lasted well, was non-flaky and stayed put in water.”

Let’s take a look at what customers have to say.

One of Shiseido’s most iconic products, Eudermine Revitalizing Essence, gets more than 200 reviews on Sephora and 20,000 loves, with a 4.5 rating. Fans rave “I don’t know what this is or what it’s supposed to do – all I know is that my skin has never looked better. My boyfriend said, ‘Your skin looks fantastic.’ To which I replied, ‘Thank you.’ Then he said,’ No, I mean reaaaally faaantastic. What are you doing?’” and “I am still not clear as to what this product is exactly, but my skin loves it!” Those that didn’t like it found it too drying for their skin. “After two days of using I broke out. Extremely disappointed and was more trouble to use than it is worth” and “Nice at start, but seems to have too much alcohol. Purchased as a better priced alternative to SKII but didn’t really work out – dried out and irritated skin.”

The Urban Environment Oil-Free UV Protector Broad Spectrum Face Sunscreen SPF 42 gets over 60,000 “loves” and a 4.5 rating from over 1,000 reviews. Customers appreciated that it is a physical sunblock. “After years and I mean YEARS of searching I have finally found the perfect daily sunscreen for me! There is not anything that I do not like about this product” and “This sunblock offers high SPF with a soft matte finish that’s perfect as a makeup base for my combination skin.” Users who didn’t like it complained that it left a white film. “It’s too white and it’s not smooth at all” along with “I really wanted to like this oil-free sunscreen because I have oily skin. However, when I applied it, it left a white film on my skin and made me look ashy.”

The Ultimune Power Infusing Serum Concentrate gets a 4.2 star rating from over 300 reviews. One fan called it a “Life Changer”- “I’ve used up half bottle so far and I’m confidently to say that this red baby trained my skin to a better than ever condition.” Customers who didn’t like it complained about the price and how it made their skin feel, or said that it just didn’t do anything for them. “Wanted to love this product, but it feels heavy on the skin and has a bit of a sticky, tacky feeling once applied and left to dry.”

What Are Some Alternatives to Shiseido?

Shiseido may not be the right choice for everyone, because it may not react well with your skin or the price tag is too high. Since the brand has so many lines to choose from, you may be overwhelmed with choice. If you’re looking for skincare products, consider Formulyst and Advanced Dermatology.

Formulyst’s philosophy is long-term and effective skincare. The brand wants to help its customers achieve their best looking skin, rather than covering it up with makeup. The comprehensive line of products targets everything from wrinkles to dark spots and dry skin.

For any eye concerns, try Formulyst’s Complete Anti-Aging Eye Cream. The multi-tasking formula contains retinyl complex and peptide technology to help reduce the appearance of fine lines and wrinkles, while hyaluronic acid and cucumber extract soothe and hydrate the delicate eye area.

If you like the feel of a lightweight moisturizer, try Formulyst Super Hyaluronic Water Moisturizer. Hyaluronic acid helps keep skin plumped, hydrated and dewy looking. This oil free formula is packed with multiple types of hyaluronic acid and it works as a moisture magnet by drawing water to the skin.

Fans of skincare kits, which take all the guesswork out of creating your own regimen, should try Advanced Dermatology. This no nonsense brand offers a pared down approach to skincare. The packaging is simple and streamlined, and the products bring skincare back to the basics. The kit contains just six essential items including a daily cleanser; serum; anti-wrinkle firming treatment; night cream; day cream and an eye cream. In other words, everything you need to achieve your best possible looking skin.

There’s no need to compromise when it comes to finding skincare that is effective and safe. Carrot & Stick takes a tough love approach to skincare, perfectly balancing the power of plants with cutting edge science. Not only is Carrot & Stick good for your skin, it is also good for the environment as the formulas skip harmful chemicals commonly found in skin care products.



Carrot & Stick

Carrot & Stick takes a tough love approach to skincare. What does this mean? It perfectly balances the power of plants with innovative science, offering the best of both worlds.Read More


The philosophy of Formulyst is long-term and effective skincare, rather than covering up any imperfections. The comprehensive line of products tackles everything from wrinkles to dark spots and dry skin. While some brands rely on unnecessary fillers and scents, Formulyst focuses on ingredients that help create results, such as vitamins, minerals and antioxidants.Read More

Advanced Dermatology

The Advanced Dermatology skin care regimen addresses the most pressing aging concerns.Read More

Shiseido Benefiance

The story behind Shiseido Did you know that Shiseido is the oldest and fourth largest cosmetics company in the world? Founded in 1872, Shiseido was Japan’s first Western-style pharmacy that quickly grew in popularity by building a clientele of royalty and high society. Over the years, Shiseido shifted from pharmaceuticals...

Shiseido Men

Shiseido skincare has been one of the most popular Asian skincare brands for decades. But does their men’s range show as much promise and ingenuity as the rest of their skin care products? Today, we’re diving into this classic beauty brand to see just how effective their men’s range is....

Shiseido White Lucent Luminizing Surge Review

The Shiseido White Lucent Luminizing Surge was designed to serve as a moisturizing, luminizing and brightening emulsion that targets specific points of dullness while also improving the overall condition of your skin. The consistency of this product rides the line between serum, toner and moisturizer, creating a luxurious yet lightweight feeling on the skin. According to the brand, this product works by creating an invisible veil to protect your skin from outside factors that can lead to skin damage. Ingredients like Japanese cherry blossoms, which are part of the SakuraResist Technology that is at the core of this formula. This technology works to minimize the appearance of future dark spots as well as prevent them from occurring in the future. This technology as well as the 4MSK complex helps to encourage brightness and luminosity in the skin, giving this unique product its name.


Shiseido Bio Performance Glow Revival Eye Treatment Review

The Shiseido Bio Performance Glow Revival Eye Treatment was designed to act as an eye cream and treatment product in one. This targeted, creamy serum uses a blend of active ingredients in order to offer multiple benefits and help to refine skin texture, reduce the appearance of uneven skin tone, diminish dark circles, plump wrinkles and fine lines while also reducing puffiness around the eyes. With its many benefits, this product can be used both as part of your morning and evening routine in order to combat immediate signs of dullness and fatigue, as well as prevent more dramatic signs from occurring in the future. This product features two main ingredient complexes that are unique to Shiseido products, including the Mult-Capisolve 1124 and the New RenoCycle System. These two complexes target different areas of concern in order to create a smoother, softer and more even looking appearance overall.


Shiseido Clarifying Cleansing Foam Review

The Shiseido Clarifying Cleansing Foam proves that you can have the best of both worlds when it comes to a cleanser. More and more dermatologists are finding that foaming cleansers can irritate sensitive or dry skin types. But for many of us, its hard to give up that satisfying foaming formula in favor of something that can feel like its not quite clarifying enough. Because of this, products like the Shiseido Clarifying Cleansing Foam offers a cleanser that does lightly foam, but contains a moisturizing and hydrating base that mitigates any dryness or sensitivity. The formula behind this product also contains gentler surfactants, which are found in both foaming and non-foaming cleansers, as cleansing agents that won’t strip the skin or damage the moisture barrier. Instead, this agents deliver a gentle yet satisfying cleanse and level the skin feeling calm, hydrated and balanced.


Benefiance WrinkleResist24 Night Cream Review

If you’re interested in J-beauty, one of the best places to start is with one of the longest standing brands in the industry. Shiseido skincare has been offering innovative and active-ingredient focused products and formulas for decades, and have become a staple in the J-beauty industry. One of their most well known products is the Benefiance WrinkleResist24 Night Cream. This product was designed to serve as a silky soft night cream which helps to moisturize, nourish and replenish the skin while you sleep. This product includes a blend of botanical extracts including mukurossi, chlorella and gambir which help to create smoother, brighter and more even looking skin. These ingredients are also chalked full of essential nutrients that help to keep your skin balanced and healthy throughout the night and into the next day.


Shiseido White Lucent Total Brightening Serum Review

Shiseido White Lucent Total Brightening Serum is claimed to boost clarity, support micro-circulation for vibrancy, and inhibit melanin formation to prevent dark spots. Unfortunately, this formula has the potential to actually cause signs of aging due to its very high concentration of denatured alcohol. In fact, denatured alcohol is the second highest concentration ingredient in this formula after water. Denatured alcohol is well known to cause skin dryness, irritation, and even disruption of the skin barrier, especially when used in high concentrations. The combination of denatured alcohol with glycerin and dimethicone (which are also used in high concentrations in this formula) will temporarily reduce the look of fine lines and wrinkles. This is because alcohol tightens the skin, glycerin hydrates the skin and thereby plumps skin, and dimethicone forms a thin, invisible film that can help disguise signs of aging. However, these effects are temporary and will disappear once you wash off the product. The key brightening ingredients in this formula, such as vitamin C, resveratrol, and white lily extract, are used in very low concentrations, less than 1%. We know this by looking at the ingredient list (which is in order of descending concentrations). All of these ingredients are listed after the preservative phenoxyethanol, which cannot be used in concentrations more than 1%.


Shiseido Urban Environment Tinted UV Protector Review

Shiseido Urban Environment Tinted UV Protector is an oil-free, tinted daily sunscreen moisturizer that is said to defend your skin against UV rays and environmental aggressors while blending flawlessly. It is available in three shades that give the skin a hint of color and provide sheer coverage. The active sunscreen ingredients in this formula include ensulizole (2%), octinoxate (7.4%), and titanium dioxide (7.2%). The first two ingredients are chemical sunscreen agents, which protect the skin by first absorbing UV light, then transforming that light energy into some other form of energy, such as heat. In contrast, titanium dioxide works by blocking or deflecting UV light, rather than being absorbed by the skin. The combination of these ingredients provides broad spectrum protection, which means the skin is protected from both UVA and UVB rays.

One drawback with the Shiseido Urban Environment Tinted UV Protector is the high concentration of denatured alcohol used in this formula, which is listed as ‘SD alcohol’ on the list of inactive ingredients. Denatured alcohol is well known to cause skin dryness, irritation, and even disruption of the skin barrier, especially when used in high concentrations. The combination of denatured alcohol with the other main ingredients in this formula, like dimethicone, polymethyl methacrylate, and glycerin will temporarily reduce the look of fine lines and wrinkles. This is because alcohol tightens the skin, dimethicone and polymethyl methacrylate form a thin, invisible film that can help disguise signs of aging, and glycerin hydrates the skin and thereby plumps skin. However, these effects are temporary and will disappear once you wash off the product.


Shiseido Ibuki Quick Fix Mist Review

When it comes to easy-going, on the go skincare, mists and facial sprays are the way to go. Products like the Shiseido Ibuki Quick Fix Mist work with your skin to refresh, smooth and moisturize any areas of dryness and dehydration. This product can be used in several different ways to rejuvenate the skin throughout the day. Starting off with the morning routine, this product can be used as a pH adjusting mist after cleansing to bring balance back to the skin. Moving on to mid-day, this product can be used throughout the day to prevent makeup from smearing, smudging, wearing off or creasing throughout the day. It also can help to prevent any harsh lines from foundation, contour or eye shadow from appearing. Finally, at the end of the day, this product can be used again after cleansing to prepare the skin to absorb the rest of your skincare routine including active-based serums and occlusive moisturizers.


Shiseido Benefiance Extra Creamy Cleansing Foam Review

Most of the time, second step cleansers come in two textures: creamy or foam. While creams can be great for drier skin types and foams suit oily skin types well. But this can leave a bit of a gap for those with combination skin types. If you’re looking for the best of both worlds, you may want to check out something like the Shiseido Benefiance Extra Creamy Cleansing Foam. This product was developed to act as a gentle foaming cleanser that transforms into a creamy lather upon application. The formula contains granules of bio-hyaluronic acid which helps to hydrate the skin as you cleanse, preventing any post-cleansing dryness. Because of this, the skin feels completely cleansed and free of impurities, without upsetting the delicate pH balance of your skin or dryness out the surface. With all this in mind, this product would be best for those of you who appreciate a foaming cleanser, but have a difficult time finding a cleanser that doesn’t dry out your skin.


Shiseido Ultimate Sun Protection Lotion Review

Shiseido Ultimate Sun Protection Lotion is a lightweight SPF 50+ sunscreen for face and body in a clear formula that becomes more effective when exposed to water. The active sunscreen ingredients are avobenzone (2.5%), octinoxate (4.9%), octocrylene (5%), and oxybenzone (3%). All of these ingredients are chemical sunscreen agents, which protect the skin by first absorbing UV light, then transforming that light energy into some other form of energy, such as heat. The combination of these ingredients provides broad spectrum protection, which means the skin is protected from both UVA and UVB rays.

Shiseido Ultimate Sun Protection Lotion features the brand’s WetForce technology, which provides the skin a protective veil that becomes stronger as it comes into contact with water or perspiration. The formula is water resistant for up to 80 minutes. There are several botanical extracts in this formula that offer antioxidant benefits, such as Saxifraga sarmentosa extract, Sophora angustifolia root extract, and Syzygium jambos leaf extract. Antioxidants limit oxidative damage caused by free radicals, the unstable molecules that contribute to the formation of premature wrinkles and fine lines on the skin. Lastly, Shiseido Ultimate Sun Protection Lotion combines lightweight emollients, silicones, and absorbent ingredients that allow this formula to absorb into the skin quickly while still providing a soft, non-sticky finish.


Shiseido Bio Performance Glow Revival Serum Review

If you’re skin’s been feeling or looking a little lifeless and dull lately, it may be time to switch things up with a targeted brightening or radiance boosting treatment. Products like the Shiseido Bio Performance Glow Revival Serum have been specifically designed to give your skin back its glow. This regenerative and revitalizing serum focuses mainly on the role of the capillaries and how they affect the appearance of your skin, which makes this product incredibly unique in this space. With this formula, you can expect to see a dramatic reduction in skin redness, general discoloration and of course dullness. But the excellent thing about this multi-tasking serum is that you can also expect to see some anti-aging benefits as well in the form of fewer and less noticeable fine lines and wrinkles. Because of this, we’d recommend this type of product to those of you who have difficulty with skin redness in particular and are also looking for a serum that can deliver multiple benefits with just one product.


Shiseido White Lucent Brightening Cleansing Foam Review

Cleansers can be extremely tricky to get right, especially if your skin is prone to dehydration, dryness or sensitivity. But thankfully, there are many more brands out there these days that are offering more gentle cleansing alternatives that are free of harsh chemical surfactants and drying cleansing agents. One of the brands that has been offering these types of cleansers for years is Shiseido. Products like the Shiseido White Lucent Brightening Cleansing Foam were specifically designed to be completely gentle on skin, yet extremely purifying. As the name would suggest, this product is a foaming cleanser that removes impurities that can accumulate throughout the day. But what makes this product unique is that it is capable of providing that throughout cleanse without disrupting your skin’s essential moisture barrier.


Shiseido Purifying Mask Review

A good clay mask is one of those skincare essentials that have been firmly rooted in our routines for centuries. Using clay as a detoxifying agent and a skincare booster has been seen in different cultures and societies throughout history, and this rich tradition is still very much alive today. Brands like Shiseido have even go so far as to reinvent the clay mask with products like the Shiseido Purifying mask. This product was designed to highlight clay’s natural abilities to absorb impurities that can make the skin appear more dull and dehydrated in order to deliver a more refined appearance. Getting deeper into this formula, we can see that this product doesn’t just contain one type of clay, but three different types including kaolin, bentonite and tanakura clays. Each of these clays offer different benefits, so using them in combination helps to extend the applications of this multi-tasking mask. Kaolin clay is a great standby, and is often considered to be one of the best clay types for those with more sensitive skin types. Bentonite clay on the other hand is a lifesaver for those with acne-prone skin, as this clay is capable of extracting impurities from your skin that are deep inside the pores. Finally, tanakura clay is a japanese clay that is less prominent than the previous two, but still just as good at removing impurities while respecting the skin’s moisture barrier.


Shiseido Cleansing Oil Review

Shiseido is one of the great titans in the skincare industry, and they have been continuously creating unique and beneficial products and treatments for decades. If you’re looking to get into the brand and what to try some of their tried and true cult classics, there’s no better place to start than the Shiseido Cleansing Oil. The Perfect Cleansing Oil was designed to act as a one step solution for those who want to remove their makeup effortlessly. Makeup removing wipes and some water-based technologies, while efficient, can actually do more harm than good when it comes to your skin health. Makeup wipes often cause you to tug and pull at your skin, and can irritate the skin especially around the sensitive eye area. Some of these cleansers also contain alcohols which can dry out your skin. In order to avoid this, the Perfect Cleansing Oil is a nourishing, oil based formula which dissolves makeup, instead of just pulling it away. This particular formula also contains Shiseido’s unique Gentle Quick-Removing Technology which allows this product to work well on both wet or dry skin, so you can customize this product to work well with your individual skincare routine.


Shiseido Ibuki Softening Concentrate Review

If you’re looking for a skin softening treatment that easy to incorporate into your everyday skincare routine, you may want to look out for the Shiseido Ibuki Softening Concentrate. This product was designed to act as a skin smoothing and softening liquid that delivers a range of ingredients that immediately make the skin feel and look smoother and softer. This product is most commonly identified as a toner, but this is a far cry from the western style toner that are packed with astringents and acne fighting agents. Instead, this product is much closer to an Asian style toner, which focuses on delivering lightweight yet effective layers of hydration. Sometimes referred to a ‘skins’, these lightweight layers of moisture help to plump and smooth the skin without overdoing it with heavier, more rich ingredients. The formula behind this product contains one of the brand’s most well known ingredient complexes, known as the PhytoResist Complex. This blend enhances skin’s natural moisturizing factors or NMF while simultaneously refining skin texture. This same blend also works to build up the skin’s resistance to external and environmental stressors including sun damage and free radical damage.


Shiseido Future Solution LX Ultimate Regenerating Serum Review

If you’re looking for a regenerative serum, you may want to check out the newest launch from Shiseido. The Shiseido Future Solution LX Ultimate Regenerating Serum was designed to serve as an intense age-defying formula that simultaneously helps to boost skin’s resilience against environmental stressors. This serum formula works to reduce the appearance of some of the major signs of aging, including wrinkles, dullness and enlarged pores. Additionally, the hydrating and nourishing ingredients in this formula help to firm and plump the skin while also delivering a radiant, youthful glow. Looking more closely at these ingredients, one of the main ingredient complexes in this product is their exclusive Skingenecell 1P technology has actually been captured into microcapsules for this product specifically. These capsules, which burst on contact with the skin, help to deliver active ingredients at peak potency to deliver maximum results. Additionally, soft glow powder has been included in order to deliver a healthy looking, luminous glow. Because of this addition, we’d recommend incorporating this product into your morning routine to see the most benefit.


Shiseido Ibuki Refining Moisturizer Review

The Shiseido Ibuki Refining Moisturizer was designed to act as the perfect moisturizer for those with acne prone, clog prone or sensitive skin types. Along with the lightweight formula, this product also includes four key ingredients such as peony extract, glyclycline, witch hazel extract and the PhotoResist Complex, which is unique to Shiseido products. Peony extract is often found in dark spot correcting products, but this active ingredient can also help to minimize the appearance of breakouts and blemishes. Glyclycline on the other other hand, helps to tackle enlarged pores and overall skin texture. Finally, the Phyto Resist complex helps to ward off the damage caused by external or environmental stressors. Because of all of these ingredients, we’d recommend this product to those of you who are looking for an acne-friendly moisturizer that is ideal especially for daytime wear.


Shiseido Essentials Firming Body Cream Review

Often times, we become so focused on creating the perfect facial care routine that we forget to take proper care of the skin on the rest of our body. If you’re starting to notice that your skin is becoming a little too dry, dull or droopy, you may want to try using a more targeted body moisturizer such as the Shiseido Essentials Firming Body Cream. This product was designed to feature a surprisingly lightweight texture that sinks into the skin quickly and efficiency, ideal for post-shower moisturization. But while the texture is lightweight, the formula is surprisingly rich with nourishing ingredients including plant oils and butters. Because of all of this, we’d recommend this product for those of you who would like to amp up your body care routine but don’t like the feeling of a thick moisturizer that leaves a greasy residue after application.


Shiseido White Lucent Microtargeting Spot Corrector Review

If you’re looking to fade some of your age spots, acne marks or hyperpigmentation, but have difficult time incorporating vitamin C into your skincare routine, the Shiseido White Lucent Microtargeting Spot Corrector may be an excellent option for you. This dark spot treatment utilizes two unique technologies in order to deliver noticable results. The first is the MicroTarget Technology which works to target the current dark spots or areas of hyperpigmentation and start fading those marks with consistent use. The second is the SAKURAResist Technology, which uses sakura from Japanese Cherry Blossoms to prevent future age spots and dark spots from becoming noticeable down the road. In clinical trials with over 90 women, 73% of felt that their dark spots looked significantly diminished after two weeks, with even more results after 4 weeks.


Shiseido Synchro Skin Foundation

If there is one brand the embodies the saying that not all foundations are created equal it’s Shiseido. This tech savvy and innovative makeup brand takes color cosmetics to the next level and their most recent example is here in the form of the Shiseido Synchro Skin Foundation. If you’ve been looking for a foundation that fits your skin so well it’s almost like it was made specifically for you, then you may want to start with the Shiseido Synchro Skin Foundation. 


Shiseido Facial Cotton

How Effective is Shiseido Facial Cotton? When trying to achieve healthy skin, it’s important to keep in mind every aspect of your skin care routine, and if you’re looking for gentler ways to remove makeup, then you may have come across a product called Shiseido Facial Cotton. This product, manufactured by the Shiseido skin care company, is quite simply a pack of cotton pads that are designed to gently remove makeup and oil from the skin. However, though the manufacturer has created effective marketing and branding campaigns behind Shiseido Facial Cotton, some individuals may find this product lackluster in performance, especially when considering the price. For example, some Shiseido Facial Cotton reviews suggest that the pads are too weak and tear apart very easily.

Where to Buy Shiseido Facial Cotton

Shiseido Facial Cotton can be purchased directly from the company’s website, as well as from other online retailers like eBay,, and Those wishing to purchase this product at a local store can find Shiseido Facial Cotton at retail outlets like Sephora, Macy’s and Nordstrom.

Shiseido Eye Cream

Shiseido Eye Cream: Product Information and Overview Shiseido Eye Cream is marketed by the Shiseido Corporation, a Japanese pharmaceutical company that was founded in 1872. The company was initially launched as a solution to offer Japanese customers a western-style pharmacy that included a number of different health and beauty products. Today, Shiseido markets a number of different products, from Shiseido Eye Cream to facial serum and skin care kits all over the globe. The company’s goals are to offer their customers beauty items that are created with a blend of both eastern and western philosophies in order to offer customers a more comprehensive line of products. Shiseido Eye Cream is designed to eliminate wrinkles around the eyes and can be purchased online at a number of skin care and beauty retailers and at many department stores across the U.S., Canada, and over 27 other countries throughout Europe and Asia.

Shiseido Eye Cream Ingredients and Overview

Shiseido Eye Cream is formulated to reduce the appearance of fine lines and wrinkles around the eyes. These lines and wrinkles, including crow’s feet, appear as people get older and are the result of making the same facial gestures repeatedly, such as smiling, frowning, and concentrating. The loss of collagen in the dermis layer of the skin also plays a role in the formation of lines and undereye wrinkles. Shiseido Eye Cream is designed to counteract the formation of these lines by moisturizing the skin and stimulating collagen production. The active ingredients include bio hyaluronic acid N and hydroxyproline, which the company claims increases collagen production and boosts hydration to the skin.

Shiseido Ultimune Amplifying Night Mask Review

Shiseido Ultimune Amplifying Night Mask. This product hasn’t actually hit the market yet, but it’s set to release in late January 2019. This product is part of the Ultimune line, which currently has two other products. This includes the Ultimune Power Infusing Serum Concentrate and the Ultimune Eye Power Infusing Eye Concentrate. This collection was created in order to boost the efficacy of all the other products in your already existing skincare routine while simultaneously helping to boost the production of collagen and elastin in the skin, which can decrease as we age. Although there isn’t too much information out yet about the new Shiseido Ultimune Amplifying Night Mask, its safe to assume that this product will follow in the last two products footsteps and will probably aim to target specific aging skin concerns including dryness, dehydration, fine lines and wrinkles and sagging skin.

Shiseido Bio Performance

Shiseido Bio Performance: Overview and Product Information Shiseido Bio Performance features a line of skin care products that are formulated to fight the signs of aging, including the Super Restoring Cream and the Super Corrective Eye Cream. This product line is just one of many skin care and cosmetic items created and marketed by Shiseido, a Japanese-based company founded in in the late 19th century. The Shiseido Bio Performance line includes ten different products, from serums to creams and exfoliating discs, which are designed to minimize the appearance of fine lines, wrinkles, and crow's feet. You can buy these products either separately or as a set from the company website, where you can also read Shiseido Bio Performance reviews. The products in this line range in cost from $60 to $98 individually, or up to $300 for the anti-aging skin care kits; making this an expensive skin care regimen when compared to other, similar products.

About Shiseido Bio Performance

The product in the Shiseido Bio Performance line are designed to work either individually or together to create a daily skin care regimen that fights several different signs of aging. Many of the products in this line are designed to boost the skin's own ability to create peptides and collagen, such as the Shiseido Bio Performance Advanced Super Revitalizing Cream, which smoothes wrinkles and fine lines. Another product, the Shiseido Bio Performance Super Corrective Eye Cream, works by stimulating the production of hyaluronic acid in the skin, which temporarily reduces the appearance of wrinkles by drawing moisture and increasing volume under the skin.

Shiseido Sunscreen

Shiseido Sunscreen reviews can be found all over the web, but if you want to find the most effective sun protection, you first have to understand that not all sun block is created equal and the effectiveness of a product depends heavily on the ingredients it contains. Now, you've probably already tried to take measures to protect yourself. For example, before considering Shiseido sunscreen, you may have already developed a habit for wearing long sleeved shirts and hats to protect the skin. Or maybe you use a facial moisturizer with a sunscreen to give your body's largest organ in your body an added boost. But clothing unfortunately fails to protect facial skin, and moisturizers with SPF ratings are often ineffective, because they're just not concentrated enough. Products like the Shiseido sunscreen, however, can be a possible solution in some cases, because they combine UV-fighting ingredients with other chemicals that help nourish the skin.

Shiseido Ultimune Power Infusing Concentrate

For consumers considering preventative measures to ensure healthy skin, products like Shiseido Ultimune Power Infusing Concentrate may offer a viable solution for strengthening the skin’s natural protective barrier and stimulating repair processes. This product is claimed to fortify the skin, so that it can better withstand damage from environmental factors and the natural aging process. However, before trying Shiseido Ultimune Power Infusing Concentrate, it’s vital to understand how it works, and the ingredients contained in the formulation. Only by carefully assessing the chemicals in this Shiseido serum can the consumer make a valid assessment about the product’s potential effectiveness. Further, reading Shiseido Ultimune Power Infusing Concentrate reviews and speaking to a dermatologist can go a long way in making the best purchasing decision and reducing chances of serious side effects.


Benefiance WrinkleResist24 Intensive Eye Contour Cream Review

The Benefiance WrinkleResist24 Intensive Eye Contour Cream from Shiseido is an anti-ageing eye cream that focuses on reducing the appearance of wrinkles, crows feet and other signs of aging that affect the eye area. According to the brand, this eye cream has been formulated to specifically target five different types of wrinkles which include lid creases, crow’s feet, and fine lines caused by puffiness. The main active in this product is their WrinkleResist24 Technology. This complex including several botanical extracts including chlorella, mukurossi, and gambir extracts. These ingredients smooth, restore and firm the under eye and surrounding area. Additionally, Hydroxyproline has been added to the formula to help boost and support collagen production. In a consumer survey, 82% of users said their skin looked and felt more youthful after using this product consistently for 4 weeks.


Shiseido White Lucent

Can Shiseido White Lucent Heal Your Skin? If you’re trying to treat hyperpigmentation, dark spots caused by aging or sun exposure, or uneven skin tone, adding items to your skin care kit from the Shiseido White Lucent product line may help you lessen their symptoms. There are a dozen products that make up this brand’s line, including; the Shiseido White Lucent Intensive Spot Treatment and the Shiseido White Lucent Moisturizing Cream. Other items sold by the company feature eye creams, a variety of moisturizers, brightening masks and ready-made kits for brightening the skin. Shiseido White Lucent is one of several collections offered by the brand, which was founded by Arinobu Fukuhara in Japan in 1872. Today, the company sells its skin care products in countries all over the world. Most Shiseido White Lucent products are formulated for all skin types.

Where to Buy Shiseido White Lucent Items

All Shiseido White Lucent products are available for purchase on the company website and from several other online authorized skin care dealers. They are also available in select department and skin care specialty stores throughout the United States. There is a store locator on the company website that allows you to search for these products locally.

  • Alexis Original review: Jun 18, 2018. Reply

    Hi Nic!

    I’ve been using Shiseido since I was 16-17 yrs old because everyone in my family, my aunties and my mom uses Shiseido, so they would give me their gift samples. And I would try out different ones to see which one works best for me. I’m now 28 and I definitely noticed the difference in my skin compared to my friends in the same age group.

    One of my auntie is 73 yrs old. She’s been using bioperformanfe cream for like 30 yrs. she looks 50 yrs old. When she tell people she’s 73, no one believe her. She even got carded for a senior discount once because she barely have any wrinkles and her face are still firm.

    If I were you, I would ask the ladies at Shiseido for samples of the different creams to see which one works best. They sometimes give out good size samples too. That way you’re not wasting money Probably try the winkle resist 24 daytime and night time set first. The Bio-performance one is too strong. Also try their creamy face wash it feels nice after you wash it. I didn’t like the white lucent face wash but love the creamy wash. I like their mascara and foundation but I feel that they do a much better job with skin and care products than make-up.
    I wouldn’t recommend SK II. A brand that’s very similar but super pricey. They didn’t do anything for my skin and they are so expensive but lacked the evidence of any improvement. I tried it for 6 months and didn’t see any changes. Hope that helps!!

  • Lexi Original review: Apr 17, 2018. Reply

    I am currently in my early 20’s and I started using Sheisiedo when I was about 15 as a form of coping with my depression. I found that when I would get up in the morning and take care of my skin that I would generally have a better morning, because my first thought wasn’t about all the bad things I thought about myself but rather it was about how good my skin looked or how soft it felt. Using skincare was the catalyst for my eventual recovery from my depression and the Eating Disorder I struggled with. After years of using the benefiance line and then switching to the ibuki line (ibuki is meant to be for younger skin and is not as harsh) I have amazing skin. I actually feel like my skin looks better sans foundation as a result of using this line, I have tried everything from BB creams to full coverage foundation and none of them look as natural or as good on me as my own natural skin. I realize that skin care is subjective because one product wont work for everyone, but this works for me. I also used to get chest acne and sheisiedo cleared that right up.

  • Kychhorvy Original review: Mar 12, 2018. Reply

    I am 38. Which day cream should i use? I am confused between bioperformance and benefiance wrinkle resist24. Recently, my husband bought for me benefiance wrinkle resist 24 , benefiance nutriperfect Night Cream, benefiance nutrient perfect eye serum and bio performance liftDynamic serum. How to use those products? . please suggest.

  • Ashraf Original review: Feb 14, 2018. Reply


    i bought Shiseido empowering cream (Soin Force Integral) based on a recommendation from a friend to switch to Shiseido products, I didn’t start using it yet. Currently, I need an advise is it possible to use it not only on face but also around the eyes? or should I use another product specific for eyes?

  • Diana Original review: Nov 11, 2017. Reply

    I bought the under eye Moisturizer from Shiseido. First day I used it my eyes got watery & started to itch. I used 2 more times then I realized my eyes & face is itching. I stoped using it. I use Shiseido sunscreen & primer. Never got any allergy. But under eye gave me me itchy & Wrinkly skin. Now my under eye still itching & I can’t use anything until it goes away.

  • Naki Original review: Apr 10, 2017. Reply

    I have used shiseido products when I was living in Korea, which is known as high humid region and it worked great there. Recently, I have moved to Alberta, where climate seems is super dry. I wanna purchase shiseido again but not sure will be it working enough in dry climate…

  • Darya Original review: Dec 30, 2016. Reply

    I’ve never visit the dermatologist to difference my skin type. But I think I have oily skin n also have some acne that cause by inflammation or allergie. More over I have dark skin. As a teenager, I really want my skin to look brighter. Is sheisheido suit to my oily skin?

  • Cathy Original review: Dec 10, 2016. Reply

    Hi! I used to work for Shiseido and it truly changed my skin. I continue to use their products and it’s the only line that won’t irritate my sensitive/ acne prone skin. For recommendations for you, I would recommend one of their pureness cleansers since you get oily in your t zone as well as the pureness softener. For an eye cream, bio performance lift dynamic is an amazing choice for dark circles, puffiness, dryness, and wrinkles. It has new technology with super hyaluronic acid which provides 24 hour hydration as well as peptides and caffeine. I use this everyday and it’s truly amazing. Using the pureness moisturizer during the day would help excess oil and preventing shine. For night time because your skin is renewing new skin cells and needs more hydration then, I would recommend the bio performance glow revival cream. It’s great for fine lines, wrinkles, enlarged pores, any skin roughness, and evening out skin tone. It’s not too heavy or greasy and will help with the aging process as well as your overall skin health. I believe you would love this skincare regimen. It is always okay to mix different lines together. I use pureness, bio performance, and white lucent products.

  • Vips Original review: Nov 03, 2016. Reply

    I am 35. Which day cream should i use? I am confused between bioperformance and benefiance wrinkle resist24. I do not have any wrinkles but want to prevent them from occuring soon. please suggest.

  • Kristy Original review: Oct 11, 2016. Reply

    Hello! Just discovered this skin care line. I would love some advice! I am 34, I have oily skin that still has hormonal breakouts from time to time. Really looking for a skin care line that won’t make me break out but still makes my skin heathy and glow. I don’t want to strip my skin of the oils as that just makes me produce more!

    Thanks so much in advance

  • Amrita Monticelli Original review: Oct 06, 2016. Reply

    I am very happy with the shisheido products especially their serum( in the red bottle) and the latest brightening range. I had dark pigmentation which has definitely abated.

  • Duza Original review: Mar 16, 2016. Reply

    Hi Nic,
    I`m not a sales rep. My husband has the same oily t-zone and he`s 51.
    I offered him Bio-Performance- The Power to Correct Set for $114.00. He is not a skincare kind of guy but he`s noticed the difference. And I do too. That`s how I would start, before buying a bunch of products that may not work for you. Ps: Shiseido has always been ahead of their times.

  • Emma Original review: May 22, 2014. Reply

    The Shiseido bb creams are lovely! I use the light one as I am fair, it is only a light coverage but it makes your skin look even and blocks out redness and gives you a radiant look. I like to wear it with some Shiseido powdery foundation to set it and it gives me a natural look

  • Leslie Original review: Apr 01, 2014. Reply

    Hi Nic
    I would love you to try my Arbonne products .. We are a Swiss based company and
    Offer all the products you need that are Pure safe and beneficial .

    Hope to help you if I can

  • Nic Original review: Feb 25, 2014. Reply

    Thank you so much Lorice…wow..I appreciate your help and I can tell you want the best for my face..really appreciate your assistance..thanks.
    So far I have bought the men cleansing foam and shiseido men moisturizing lotion.
    I have seen a difference on my face and both products feel so soft and best of all ..they do not contain perfum that will irritate my skin. I kind of pespire when I put on colognes or products containing I avoid.
    I heard about Shiseido..but never really thought about it in a serious way I only thought the major european companies were the ideal for skin care…how wrong I was!!
    I have tried samples of other brands but kind of irritated my skin and dried it even thats why I turned to Shiseido far looking good and to think I haven’t bought the major products yet.
    Tell me should I stick to the men’s line or change a few products that you listed with the so called ‘female’ products!!!
    Thanks so very much…I’ll keep you infromed.

  • mrsbrown1412 Original review: Feb 24, 2014. Reply

    I got a free sample of Shiseido Ibuki moisturizer from Sephora and I loved it so I purchased the 24 wrinkle day night and eye cream its been a couple of day and my skin is so hydrated I have super dry skin and this stuff really works without making me feel and look like a grease ball I just ordered the 24 winkle starter kit because I want to test out the toner/softer and face wash b4 I buy the cuz they are super expensive

  • Raz Original review: Feb 16, 2014. Reply

    I have been using shiseido since I was a teenager. Their products are amazing. I am now in my early 40’s and I have received so many compliments on my skin it amazes me everytime. I love their products and won’t try anything else. Their products are expensive but worth every penny…

  • Nic Original review: Jan 30, 2014. Reply

    Hi Shiseido lovers,

    Need some help. I’m a male 45 yrs of age and not really in to all this, however now that I’m pushing in to my 50’s and with the polluted environment , junk food and working outdoors I think the time ( prob should of been years ago) I want to start taking care of my skin.
    I’ve consulted a few stores in my area but each sales rep defends the company that pays them..fair enough! After extensive reaserch on the internet I kind of like Shiseido and want to give them a trial. I do not mind spending my hard earned money on an entire line as long as I see results.
    Someone out there, and I know there are many of you, please assist me and recommend some of their products. My face is oily in the so called t-zone and kind of dehydrated under the eye area.
    A sales rep asked me how my skin feels at the end of the day, do not know if this plays a major role, but it feels oily. I need from a) cleanser, toner, serum, eye cream, day & night cream and whatever else you want to add on feel free.

  • Paula Original review: Jan 01, 2014. Reply

    I have been using Shiseido for over 30 years. I am 65 years old and people still comment how beautiful my skin is. I have tried other products less expensive and more expensive but the change only lasts a few weeks at best. There is nothing better than Shiseido. I also use their foundation, eye make-up and lipsticks. I am caucasian.

  • Stylistryu Original review: Nov 17, 2013. Reply

    Shiseido is number one! They have many lines and formulations suitable for all skin types every line has its specific target. I prefer future solution, bio performance and benifiance. My skin is combination and they tend to be a bit heavy for me but it in the end my skin looks as it did 10 years ago well almost… I’ve been using Shiseido since I was 19. It is expensive but you pay for what you get and it is well worth it. Just be sure you use the right product!

  • Kylie Original review: Oct 01, 2013. Reply

    I always wait a few months before I write a review because that is how long it takes to see any results from skin care. I found Shiseido Wrinkle Resist 24 to feel extremely nice when I was using it but I didn’t see a difference in my skin. I much prefer the texture of Bio Performance.

  • Surekha Original review: Oct 01, 2013. Reply

    I am 28years old. I started using the White Lucent range since the age of 21. My mum got it for me saying it’s time i paid attention to a good skin care range. i have been a Shiseido phonetic ever since. I use their entire White Lucent range, This range is like a miracle facial uplift range! i recommend it to all young career women.

  • Saskia Original review: Sep 08, 2013. Reply

    I have been usingShiseido Wrinkle Resist 24 at night for two years and it has reduced wrinkles and evened out my skin. The product is pricey but you only need to a pea sized portion and the jar should last you for six months.

  • Veronica Original review: Aug 19, 2013. Reply

    Love shiseido. I have tried many other brands. But I always come back to the bio performance although it is very $$$$. I recommend this to all my friends and family. They all love it

  • Melissa Original review: Aug 07, 2013. Reply

    Shiseido Benefiance Wrinkle Resist 24 is made in America and just because it is a japanese brand it does not mean it is not suited for our skin types. Our skin is almost identical to asian skin, there is no major different. You sound very stubborn to make such a arrogant comment. Some people might take offense to your review so be careful with what you say online.

  • Erin Original review: Jul 25, 2013. Reply

    I wonder if your own skin type has something to do with how well this Shiseido works but ether way I am writing a glowing review on Shiseido because they make products that feel really good and I am sure are very good for my skin.

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