If you’re looking for a detour for traditional drugstore skincare, Mad Hippie might be exactly what you’re looking for. As the name would suggest, the company is quite rooted in their commitment to cruelty free beauty, natural ingredients and environmental stewardship. With that said however, this brand does not turn their back on science either. Walking the fine line between the all-natural and all-chemical skincare debate, this brand cherry picks the most effective and well researched ingredients and builds clean formulas around them. So today, we’re getting into all of the nitty gritty details about the brand, their best selling products and the formula behind them in this Mad Hippie Vitamin C Serum review.
Behind The Brand
Mad Hippie combines some of the most well-known and well-researched chemical compounds with all natural ingredients to create products that are both effective and gentle. You’ll see some of the same anti-acne and anti-aging ingredients that you’d find in luxury brands like retinol, vitamin C, peptides like matrixyl and more.
But while all the good is included from the scientific side of skincare, they’ve eliminated any of the bad. As fierce believers in animal and environmental conservation and protection, Mad Hippie is completely vegan and cruelty-free. Along with that, for every web sale, they donate $1 to a charity of choice (currently they’re working with Save the Elephants). The company continues to stick to its roots and provide quality, natural products that come from and support nature.
While there are several products within this range, the fan favorites include the Vitamin C Serum as well as the Vitamin A Serum. If you are making the transition to vegan, cruelty-free or all natural products, it can be hard to find replacements for your typical retinol or vitamin C based serums. To help make this transition easier, Mad Hippie has created more natural versions of these skincare staples.
Vitamin C Serum
Of all the products in the Mad Hippie range, their Vitamin C is by far the most well known. With a vitamin C derivative, vitamin E and ferulic acid, as well as hyaluronic acid, this serum is a great option for those who are looking to lighten hyperpigmentation and increase radiance.
Vitamin A Serum
Vitamin A, also known as retinol, is one of the very few ingredients that’s been proven as an effective treatment against aging. The Vitamin A Serum from Mad Hippie includes a relatively new form of Vitamin A as well as ceramides and hyaluronic acid to moisturize. Those first starting retinol treatments sometimes experience irritation, so these moisturizing and soothing ingredients help to reduce adverse reactions.
Inside The Ingredients
Looking specifically at the vitamin C serum, the Mad Hippie team designed the formula to be as effective and potent as possible, while not compromising on the ingredients. You won’t find any parabens, sulfates, phthalates or preservatives in this formula as well. What you will find though is a unique blend of three ingredients that work together to double the efficacy of traditional vitamin C. These include:
Now, the vitamin C in Mad Hippie products is actually an esther. The purest form of vitamin C, also known as Ascorbic Acid, can be difficult to formulate with due to its instability and the required silicones and preservatives to combat oxidation. Due to these conditions, Mad Hippie’s vitamin C serum uses Sodium Ascorbyl Phosphate instead of pure vitamin C. In most cases, this ester of vitamin C is comparable to Ascorbic Acid, there is not enough research on humans yet to determine if this ingredient does penetrate into the deeper layers of the skin. With that in mind, if you’re trying to use this serum for acne and radiance, this is a great option, as those conditions occur on the surface of the skin.
The ‘gold standard’ for the best vitamin C serums is actually a cocktail of three active ingredients: vitamin C, vitamin E and ferulic acid. These three ingredients work together to form a triple threat against anti-aging, as it stimulates collagen production and boosts the protection of your daily SPF, making it four times more effective. This protects against sun damage and free radicals, which are two of the biggest culprits of premature aging. And that doesn’t even begin to scratch the surface of what each ingredient in these serum does on it’s own. Vitamin E for example, even without these two other superstars, is an excellent anti-aging ingredient, as it hydrates, plumps and reduces the appearance of fine lines and wrinkles.
Rounding out this formula, ferulic acid acts as a powerful antioxidant, which helps to protect the skin against free radical damage. Free radicals are responsible for most of the negative effects that we start to see on our skin as we get older. In the simplest definition, free radicals are atoms all around us that are missing an electron. In an attempt to find an electron, these molecules attempt to snag an extra electron from our skin. When they succeed, they’re responsible for darkening sun spots, loose or saggy skin, wrinkles, and there is even new evidence to show that free radicals can cause acne. Antioxidants like ferulic acid neutralize the effect of free radicals when consumed orally or applied topically, as they can donate an electron to any free radicals that come looking for electrons on your skin.
Related: Best Vitamin C Serums
The vitamin C serum from Mad Hippie has received a ton of positive feedback, both from customers and media sources like Allure and Instyle Magazine. The most common feedback that is mentioned in Mad Hippie reviews and comments was that this serum caused a brightening and glowing effect on the complexion. Additionally, there are very few comments that indicated that this serum caused irritation, so this could be an option for those with sensitive skin who still want the benefits of vitamin C without any sensitivity.
But we’d love to hear from you as well! Have you tried this green beauty brand? Let us know in the comments below!