M. Asam Review



Asam is a German parent company for a number of skin care, body care, hair care, and fragrance lines including Flora Mare, Ahuhu Organic Hair Care, Youth Lift, and more. But they are most known for their namesake brand M. Asam. This brand specializes in formulating skin care products based on natural ingredients, with a focus on grapeseed oil. But is this a beneficial ingredient to use on your skin? In this review, we’re looking into the brand and their formulas to see how they use grapeseed oil and how it will affect your skin. In addition, we’ll discuss the brand’s best selling products, M. Asam reviews from real customers, and more.

What’s Inside M. Asam Skincare?

Looking at just a few of the most popular products from this brand, we can see how M. Asam goes about formulating their products. Below we’ll discuss a few of the key ingredients in the M. Asam collection. 

The M. Asam Magic Mousse contains about 15 ingredients, and starts with a base of silicones such as cyclopentasiloxane, isododecane, dimethicone crosspolymer, dimethicone, and vinyl dimethicone crosspolymer.

As you can see, the key ingredients in this product are silicones. Silicones function mainly as skin conditioners, emollients, and lightweight occlusives. 

Dimethicone is most well known for its velvety texture and the smooth finish it leaves on the skin, which is why it’s extremely common in primers. While this can be a great option for most skin types, there are some people who have trouble with silicones, and find them to be pore clogging. 

If you have acne-prone skin, you may want to avoid products with high concentrations of silicones. According to Healthline, silicones can act as a ‘barrier’ and trap oil, dirt, and dead skin cells, making acne worse. 

Therefore, the M. Asam skin care products with high concentrations of silicones may not be the best choice for those with acne-prone skin.

Grapeseed Oil
Moving onto other M. Asam skin care products, almost all products feature grapeseed oil as a key ingredient. Grapeseed oil is mostly composed of unsaturated fatty acids, including oleic acid and linoleic acid. 

Oleic acid is an omega-9 monounsaturated fatty acid that functions as a penetration enhancer by disturbing the skin barrier. 

Linoleic acid is an omega-6 polyunsaturated fatty acid (PUFA). Unfortunately, PUFAs are very unstable and prone to oxidation, which means they easily go rancid and can lead to the generation of free radicals that can damage our cells and lead to signs of aging. This is not ideal for an anti-aging skin care product!

Despite this, one benefit of grapeseed oil is that it acts as a dry oil, absorbing quickly into the skin without leaving a greasy residue behind. Additionally, grapeseed oil has a comedogenic rating of 0, which means it is extremely unlikely to clog pores and cause acne. This means that grapeseed oil might work well as a makeup remover, but we don’t recommend leave-on products with high amounts of grapeseed oil due to the PUFAs.

Grape Seed and Grape Vine Extract
Grape seed extract and grape vine extract are also found in M. Asam skin care products, such as the Vino Gold Day and Night Cream. 

These ingredients work together with the rest of M. Asam’s patent-pending complex that is designed to fight off environmental damage, reduce the appearance of fine lines, and smooth out skin texture and tone. This complex includes other plant-based ingredients like resveratrol, jojoba oil, evening primrose oil, aloe vera, vitamin C, and more.

Asam has also conducted clinical studies on some of the products that utilizes this technology, and found that a significant portion of participants said that their skin felt optimally moisturized, more elastic, more radiant and smoother after 4 weeks.

What Are The Best Selling M. Asam Skin Care Products?

Asam offers a number of skin care lines that focus mostly on anti-aging skin care concerns. One of their most popular lines is their Vino Gold range, which is claimed to help protect your skin from environmental stressors and damage that can accelerate the aging process. This range includes a full routine’s worth of products such as cleansers, treatments, and moisturizers. The M. Asam Vino Gold range also has a full selection of body care items including scrubs, shower gels, and even perfumes.

But their most popular product, across all product lines and categories, is the M. Asam Magic Finish Makeup Mousse. This is actually a makeup product that is designed to serve multiple purposes in your makeup and skin care routine. The Magic Finish Makeup Mousse can act as a primer, foundation, powder, or concealer, depending on your needs and your skin concerns. This skin-perfecting product has been designed to conceal skin concerns like general redness, hyperpigmentation, fine lines, and wrinkles. It can also help with under eye circles and offers a nice matte finish once applied.

These products all work together to create a complete set of skin care, makeup, and body care items that can specifically target your unique skin concerns. Since there are so many products available through this brand, and even more so through the additional brands that are owned by M. Asam, you can find exactly which products are targeted for your specific skin care needs.

Where are M. Asam Skin Care Products Sold?

Asam skin care products are most readily available through online and television based retailers like HSN and QVC.

What is The M. Asam Return Policy?

We could not find an M. Asam return policy. If you purchase M. Asam skin care products through a third party retailer, refer to the return policy of that retailer.

Is M. Asam Cruelty Free?

It is unknown if M. Asam is cruelty free. Leading international certifiers PETA and Leaping Bunny have no information concerning this company’s use of animal testing.

M. Asam Reviews

Asam reviews are overall quite positive, with most products receiving 4 and 5 star ratings. M. Asam Magic Finish Mousse is the most popular and well reviewed product, with around 550 reviews and an overall rating of 4.1 out of 5. Most of the M. Asam reviews for this product are overwhelmingly positive, and many reviewers have pointed out how well this product works with mature skin types, as well as how multi-purpose this product is.

Healthline “6 Reasons Why People Avoid Silicones in Skin Care”



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  • Kay Original review: Feb 02, 2024. Reply

    Hello, If you’re still interested in M. Asam Collagen Serum, I have stock available. It’s a shame it’s been discontinued and is my favorite facial serum.

  • Sandra Pittman Original review: Nov 27, 2023. Reply

    I love the M Asam collagen serum I started using it 12 yrs ago or longer always get compliments on my skin. HSN stopped carrying it does anyone know where I can find it?

  • Lena Original review: Feb 24, 2023. Reply

    i want know if its cruelty free before

  • juanita Ponsot Original review: Dec 05, 2020. Reply

    I would like 2 of the Retinol Bottles of the youth concentrate in the3.38 oz Please tell me I can get it I love it

  • Kathleen Original review: Feb 27, 2020. Reply

    I don’t know how this stuff works-perhaps it is by magic!-but it is like nothing I have ever tried. I just LOVE magic finish. It is exactly what they say it is: a light, creamy, matte mousse that provides optimal coverage without looking or feeling heavy or gloppy. It is THAT good.

  • Janette Garside Original review: Jan 05, 2020. Reply

    I have olive complexion skin, I have off and on again used skin care, mostly off. I am now in my mid 60’s and I started skin care just recently since a professionally pointed out that I needed too. After buying some very pricy Krystal products I saw a demonstration of this product on the HSN program. I have purchased the Retinol intense youth concentrate and regular Retinol, the Resveratrol cream and the Magic Finish (which is amazing). I never realized my skin was in pain before until first use of these products I feel as if my skin is healing. I am very optimistic about these products and everyone except those with dark skin tones from ethnic genes should try the Magic Finish. It is magic. I hear they are researching a Magic Finish for darker skin tones and hope to have it available soon. Every person should be able to use that product it really is that incredible.

  • Annette foster Original review: Dec 29, 2018. Reply

    Would just like to comment on the pure retinol ampoules from m Assam ,I have used possibly most retinol products oils etc and I have to say these glass ampoules are amazing ,no redness no reaction just glowing tight skin in morning ,I love them and will continue to buy ,after watching latest presentation on QVC on new box of various ampoules I have ordered them ,they consist of retinol – hyaloronic acid – resveatrol – and two others / can’t wait to try but will always stick yo the retinol
    Thanks Annette

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    M Asam Vino Gold Day and Night Cream Review

    Of all the products from M Asam, the Vino Gold Day and Night Cream is by far one of their most well loved and best selling options available. This moisturizing and anti-aging cream was developed as part of the M Asam’s Vino Gold range, which utilizes a variety of grape-based ingredients to revive and rejuvenate the skin, while simultaneously protecting it from environmental stressors. The three main grape ingredients, which include grapeseed oil, grape seed extract and resveratrol, are all extremely antioxidant rich. More and more, we’ve seen research come out with even more reason to look to antioxidants for protection and preservation. Environmental stressors are one of the leading causes for premature skin aging, and antioxidants are your best bet against these damaging, everyday elements. Antioxidants help to prevent free radical damage, as well as protect the skin from pollution and minimize sun damage. Along with the rest of the formula within this product, the Gold Day and Night Cream from M Asam would be an excellent option for those of you who are looking for an everyday moisturizer that also offers protective and anti-aging benefits for the skin.


    M Asam Vino Gold Review

    M Asam is a European based company that is actually part of a larger chain of beauty, skincare and bodycare companies. This brand specializes specifically in skincare that takes inspiration for natural and botanical resources. One of the most well known and well loved ranges within M Asam is the M Asam Vino Gold Collection. This range of skincare and bodycare products utilizes some of the most beneficial compounds and ingredients that are derived from grapes. This includes grapeseed oil and grapeseed extract, both of which are produced and harvested by a family owned operation. The formulas within the Vino Gold collection also feature resveratrol, which is an anti-aging antioxidant that has actually been studied in several scientific trails for its efficacy. Resveratrol has also been shown to boost the efficacy of other ingredients in your skincare routine, including high powered actives like vitamin C. With all of this said, the Vino Gold Range from M Asam would be best suited for those of you who are looking for a moisturizing range that offers some anti-aging benefits, while also being gentle and soothing to the skin.

    M Asam VinoLift Skin Tightening Cream Review

    If you’re been looking out for a cream that offers more long term tightening results towards minimize the appearance of fine lines and wrinkles, you may want to check out the M Asam VinoLift Skin Tightening Cream. Unlike ike other tightening products on the market which offer temporary tightening results, the Skin Tightening Serum works to lift and tighten the skin over time, which helps to reduce the appearance of fine lines and wrinkles, as well as deep creases for a smoother looking finish. In addition to the tightening properties of this product, the base of this formula also offers an ultra moisturizing base that is chalk full of beneficials humectants, emollients and occlusives. Some of the key ingredients to take note of include hyaluronic acid, aloe vera, ceramides and grapeseed oil. Grapeseed oil especially is featured is most of the products offered from M Asam, as their VinoLift range is dedicated to the beneficial ingredients that are harvested from grapes including grape seed oil and resveratrol. Both of these ingredients are incredibly antioxidant rich, which make them a great option for those who are looking for products that focus on prevention as well as regeneration. In a consumer perception survey of 30 subjects, 86% of users reported that the elasticity of their skin appeared optimized after consistently using the VinoLift Skin Tightening Cream for 2 weeks.


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