Formulating Dark circles - The Dermatology Review

Formulating Dark circles

SKIN CARE REVIEWS

10.09.19 AD DISCLOSURE

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If you’re a woman in your 30s or up, there’s a good chance that a fellow mom or gym pal has tried to sell you Rodan + Fields products. Like a growing number of companies, Rodan + Fields relies on an army of “consultants” to sell its products directly to consumers. Women, especially stay-at-home moms looking for flexible work options, have jumped on the peer-to-peer bandwagon. In their free time, they sell skincare brands such as Beautycounter, Younique and Ever Skin as well as retail brands such as India Hicks and Stella & Dot.
The peer-to-peer business model isn’t new. Women in the 60s sold Tupperware to each other at home-based parties, and brands such as Mary Kay and Avon established themselves by having their saleswomen sell directly in their communities. What is new is how brands such as Rodan + Fields have taken the peer-to-peer model and adapted it for the digital age. This new army of consultants uses Facebook and Instagram to promote the products. They host shopping parties with plenty of cocktails and may casually mention a fabulous new lash product in the school car line or at Pilates class. Out of all the peer-to-peer beauty companies on the market today, Rodan + Fields is by far one of the most successful.

What is new is how brands such as Rodan + Fields have taken the peer-to-peer model and adapted it for the digital age. This new army of consultants uses Facebook and Instagram to promote the products. They host shopping parties with plenty of cocktails and may casually mention a fabulous new lash product in the school car line or at Pilates class. Out of all the peer-to-peer beauty companies on the market today, Rodan + Fields is by far one of the most successful.

THE BEST SKIN CARE LINES 2019

 

1

Formulyst

The philosophy of Formulyst is long-term and effective skincare, rather than covering up any imperfections. The comprehensive line of products tackles everything from wrinkles to dark spots and dry skin. While some brands rely on unnecessary fillers and scents, Formulyst focuses on ingredients that help create results, such as vitamins, minerals and antioxidants. Many of the Formulyst’s products harness the power of plant and citrus extracts as well as gold-standard workhorses such as retinol.

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2

Advanced Dermatology

The Advanced Dermatology skin care regimen addresses the most pressing aging concerns. It can be used by men and women in their 20s, 30s, 40s, 50s, 60s and beyond. This award-winning system can help diminish wrinkle appearance, reduce dark spots and hyperpigmentation, fade away redness, even out skin tone and improve the appearance of eye bags and dark circles. Some of the standout products in this line include the Super Youth Serum, Complete Age Defense and Anti-Wrinkle Firming Night Treatment.

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