Eco-chic beauty brands like FitGlow Beauty have been cropping up everywhere lately, both online and even at your local grocery store. These brands often combine research and results with more environmentally friendly and natural formulas, which can be an excellent option for even the most sensitive skin types. But what sets Fitglow Beauty apart? Today we’re going to be looking at the brands makeup and skincare collections to give you a bit more insight on the brand, their formulations and what you can expect from their performance. So without further adieu, let’s get started!
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About the Brand
Fitglow Cosmetics is a Canadian skin care and makeup brand that specializes in promotes a natural, healthy glow without any questionable ingredients. As a health and fitness enthusiast with super sensitive and rosacea-prone skin, founder Anna Buss was determined to develop clean and effective formulas that would treat the redness that she was experiencing, while also acting like a fitness and nutrition plan for your skin. In order to achieve this goal, the brand is fully committed to clean ingredients, and is free from parabens, gluten, fragrances, animal oils, petroleum, triclosan, sodium lauryl sulfate, PEG, dibutyl phthalate, DEA compounds, formaldehyde, BHA, mercury, synthetic flavor, toluene, chemical sunscreens and non-particles. The brand is also completely vegan and cruelty free.
FitGlow Cosmetics offers a full range of makeup as well as skincare products, each of which is designed to target specific skin concerns. Starting off with their makeup range, FitGlow Beauty offers complexion products, as well as lip colors and mascaras. The complexion products, including the Vita-Active Foundation, the Vita-Set Powder the Lumi Ferm, the Eye Bright and the Conceal + all offer skincare benefits as well as pigmentation. For example, the Vita-Active Foundation contains antioxidants to ward off environmental and free radical damage, while the Lumi Firm contains peptides to help firm the skin and plant collagen to strengthen skin from within. Like their skincare range, the makeup line from FitGlow Beauty was designed to work with even the most sensitive skin types, which can be a great relief for those who struggle to find makeup options that don’t leave them with dry skin or clogged pores.
Moving on to the core of the brand, FitGlow Cosmetics offers a wide variety of skincare options, including cleansers, serums, moisturizers and more. Specific skincare products have been designed to help with sensitive skin, oily and acne prone skin, dark spots and damage as well as mature skin. But what they’re probably most well known for is their skincare options for those with rosacea or general redness.
Those with sensitive and redness prone skin types often find it extremely difficult to find products that work well with their skin without causing any irritation or redness. Since the founder herself often has this struggle, the redness range from FitGlow Cosmetics was designed specifically with these delicate skin types in mind. The Calming Cleansing Milk, Cloud Comfort Cream and Redness Rescue Cream. Their hero product, the Redness Rescue Cream, is designed to color correct redness, as well as stop redness at the source. This product features their unique c3 Organic Calming Plant blend, which helps to repair damaged skin as well as calm any sensitivity or irritation.
The formulas behind most of the product line from FitGlow Beauty center around clean, natural, safe, natural ingredients that are suitable for even the most sensitive skin types. Because of this, you won’t find as many agressive actives in their products. Instead, the focus continues to center around the idea of supporting your skin with all of the nutrients that it needs to look its best. To give you an idea of how exactly that philosophy has been put into practice, we’ve broken down the ingredients to some of their best selling products.
Starting off with their Vita Rich Cream, this moisturizer is made with a base of natural ingredients which include aloe leaf juice, starflower seed oil, grape seed oil, rosehip oil and botanic hyaluronic acid. In the base alone, this product features some of the most well known and well tolerated ingredients in the skincare industry. Additionally, this base includes humectants, emollients and lightweight occlusives, all of which are necessary to maintain happy, hydrated skin. But what do each of these ingredients do? Starting off with aloe vera juice, this ingredient is an excellent alternative to water in the bulk of these formulas. Aloe vera juice is great for calming and soothing the skin, and can also pack quite a hydrating punch without being heavy. In contrast to this light and highly absorbent start, the next three ingredients, starflower, grape seed and rosehip seed oils function as highly moisturizing emollients and lightweight occlusives. Plant oils possess several unique benefits on their own, but when combined with the rest of the formula, these oils help to thoroughly moisturize and nourish the skin. And finally, botanic hyaluronic acid helps to round out this formula, and increase hydration without adding any additional weight or stickiness. Botanic hyaluronic acid is considered to be one of the best humectants out there, meaning that it draws water to the skin.
Moving on to the core of this formula features a ton of natural, gentle active ingredients including CoEnzyme Q10, Vitamins A, B, C, D, E and Retinol Liposome. Of these ingredients, Retinol Liposome is definitely the star of the show. FitGlow Beauty has an entire blog post dedicated to retinol and how they use retinol in their products. In the Vita Rich Creme, the brand uses liposomal delivery system in order to deliver retinol to the skin. This ensures that the nutrients are properly absorbed by the skin by using a lipid bilayer that is similar to our own cell membranes. This helps to maintain consistent dosage of the active ingredient without the use of other synthetics to help with absorption.
FitGlow Beauty has been on the receiving end of quite a bit of positive press recently, with two of their products being featured in popular media sources including Health and New Beauty Magazine. At the moment their most reviewed product is actually one of their makeup products. The Lip Colour Serum currently has 13 reviews and a rating of 5 out of 5 stars on the FitGlow Beauty website. Some of the most common feedback we saw mentioned how conditioning and nourishing this lip serum was, as well as how easy this product was to apply. But we’d love to hear from you! What are your favorites from this brand? Let us know in the comments section down below!